Spurs sell digital plots of pitch as part of Web3 move
Premier League football club Tottenham Hotspur has become the first UK club to announce a partnership with sports NFT project Fanblock.
As part of the partnership, football fans can purchase digital plots of the Tottenham Hotspur Stadium pitch for the 2023/24 season, earning points whenever match action happens on their plots.
Minted on the Polygon blockchain, Fanblock plots are available to be purchased in packs of various rarities, ranging from 'Econo Packs' of four priced at €23 up to 'Ultra Rare' packs of 10 Fanblocks for €350.
Ryan Norys, Commercial Sales Director, Tottenham Hotspur, said in an official press release: “Our partnership with Fanblock is another example of how we are embracing the latest technology to create new forms of fan engagement and opportunities for supporters to get closer to the Club no matter where they are in the world.”
Fanblock Founder and CEO Johan Greeff said, “We are proud to enter the English Premier League with Spurs, a club with such a rich history. Fanblock is all about the fans of the future and with the incredible Tottenham Hotspur Stadium we are building a rewarding new way for fans to enjoy the beautiful game and support the Spurs”.
Fanblock's partnership with the London-based Premier League club follow's a similar collaboration with Serie A club AC Milan, which was announced earlier this season.